New Business Book Summary Available for Winning the Brain Game

Although the human brain is capable of great things, it is also susceptible to a variety of unproductive thinking patterns. In Winning the Brain Game, Matthew E. May defines the seven fatal flaws of thinking that kill innovative ideas and prevent professionals from developing effective solutions to today’s biggest problems. Drawing on psychology and neuroscience, May explains the cause of each of these flaws as well as the techniques professionals can implement to prevent them.