New summary available for Start at the End

When entrepreneurs launch their businesses, they are highly motivated by the prospect of making and keeping them successful. However, initial visualizations of success can quickly give way to a host of day-to-day concerns. Business owners easily become trapped in short-term managerial concerns and lose sight of the long-term visions that first inspired them. In Start at the End, Dave Lavinsky offers entrepreneurs and business owners a new approach to drafting business plans that keeps their focus on the end vision. Only after crafting a detailed exit strategy should they work backwards to create a short-term strategic plan that dictates their day-to-day tasks.